Gift Cards Through the Eyes of Consumers


Blackhawk Network worked with Libran Research & Consulting to better understand online gift card purchasers.


Gain insights from consumers who have purchased gift cards through the CashStar Ecommerce platform


We want to provide valuable insights to merchants who have or are evaluating an online gifting program. 

The report features answers to questions addressed by the research such as:

  • Who purchases gift cards online?
  • How satisfied are buyers with their purchase experience?
  • Which personalization options are important?

Download this report today to gain the latest insights. 


Ready to talk? Start a conversation today or call us today at 866.219.7533